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L’Oreal EverPure Smooth Frizz-Free Serum, Rosemary Mint 1.7 oz

EverPure Smooth Frizz-Free Serum, by L’Oreal Paris Hair Expertise, tames frizz, helps protect hair from humidity, and seals in moisture so hair is smooth and super shiny. Color-treated hair requires special care. The EverPure Sulfate-Free Color Care System protects and conditions for long-lasting color purity.

Key features

  • Anti-Fade System
  • Sulfate-free
  • Lightweight
  • Conditioning
  • 100% Vegan – Not tested on animals, no animal byproducts

Honest reviews



This is like lots of other serums, its ok. Mae my hair look a bit greasy faster than it normally would, and I did use a small amount. But for someone with very curly and dry hair, this is probably a good choice.

Marcie Danville, NH


I like this, its not to heavy like some oils can be using in my hair. Its a nice change from that and with not having to use a lot I see this small bottle lasting a while. I will order more to have on hand in case these sell out when I am needing more. It is now a must have for me!!

Coleen Mule Creek, NM

love it

very nice for hairs and gives a saloon like feeling, a must buy for frizzy hairs. very light nice fragrance.

Pamala Rockfall, CT

Ok, but not great

It does help smooth my hair and I like the scent, but it makes my hair look a little oily. I prefer John Freida Frizz-Eaze extra-strength serum. Even though Frizz-Ease is much thicker, my hair still feels full of body and not oily at all.

Jill Afton, OK

Good smoothing serum

Works like most smoothing serums except has a better smell.. Keeps hair feeling extremely soft.. I will definitely purchase again.

Hope Weir, TX

Better than it’s Ritzy Cousin!

This serum works better for me than it’s ritzy cousin Kerastase Nutritive Oleo-Relax Elixer and I keep more dollars in my pocket too! Two pumps in the palm of my hand and massaged through damp hair before blow drying keeps hair frizz-free even the next day. It makes flat-ironed hair super straight and shiny too. ALSO when your ends are split and you aren’t ready to cut them, apply a pump or two rubbed just on them and blow dry on high during your hair routine. It’s an instant split end repair trick I bet you’ll like but you eventually still have to cut them off :(Sometimes I wash my hair at night, massage two pumps of serum thru my hair, pull hair into a ponytail and bun on top of my head and go to sleep. In the morning I have frizz-free flowing hair. This product manages my hair, makes it tame and GLISTEN.Useful hints from the ritzy cousin’s website which is for professionals. I haven’t done ALL THREE AT THE SAME TIME!1. Use as pre-treatment: apply to hair before shampoo…I do about 15 minutes before shampoo and conditioner, THEN just blowdry hair and continue remainder of hair routineOR2. Use after shampoo and conditioner , while hair is damp, as a style aid …our usual directionsOR3. Use after blowdry to add some glisteny shineI also find if I take the time to rub the serum between my palms a bit to “warm” it up before applying it to my hair it seems to go farther and work better. Too bad this is difficult to find in stores, it’s wonderful AND the ritzy cousin is between twenty-five and thirty two bucks – EEK!FYI…Garnier Sleek and Shine Anti-Frizz Serum is yet another cousin from the same L’Oreal Corporate Family which also includes Redken, Matrix, Mizani and Shu Uemura. I guess I’ll try Garnier Sleek and Shine when my EverPure Serum stash runs out.

Shirley Bakersfield, MO

i don’t like the smell

I have to admit i only used this once.. I cant bring myself to use it again.. it is stinky i think and i didn’t see that it worked either.. It could have just been my attitude over the smell.. I really just prefer no fragrance..I don’t like the fragrance in the smooth shampoo and conditioner either but they work amazing!..L’Oreal Paris EverPure Smooth Conditioner, 8.5-Fluid OunceL’Oreal Paris EverPure Smooth Shampoo, 8.5-Fluid Ounce.. This just doesnt do it for me

Lila Valley Center, CA

L’Oreal EverPure Smooth

I love the way this Serum smells, it’s light on your hair and I would recommend it to anyone. Thank you.

Liz Unionville, TN