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African American Natural Hair Shampoo

Specifically formulated for the needs of African Americans with natural hair, this ultra-rich creamy moisture replenishing shampoo restores vitality to hair. Immediately feel the difference as luxurious lather delivers botanical nutrients that are easily absorbed adding shine, strength and softness to your hair. Hibiscus and Marshmallow extracts assist with detangling and have emolliency properties to leave hair sleek soft. Hair is restored from the inside out as Kokum Butter and Castor oil penetrate to deliver rich nutrients that seals moisture in to smooth rough, coarse hair, and adding luscious shine. Gentle enough for daily use, this sulfate free shampoo nourishes leaving hair that is healthy and manageable, silky soft with radiant shine.

Key features

  • A mild shampoo which gently cleanses the scalp & hair without stripping natural oils.
  • Enriched with herbs & essential oils, your hair will be left wonderfully clean and fresh.
  • Naturally pH balanced to protect your hair and scalps natural balance.
  • Enhanced with Pro-Vitamin B5 to strengthen and repair your hair.
  • Free of harsh detergents like Sodium Lauryl Sulfate or Sodium Laureth Sulfate

Honest reviews


My hair loves these products.

I just washed my hair today and used the conditioner. One word: Amazing. My AA hair is shoulder length, curly/wavy and I cannot remember a product that made my natural hair feel so soft and manageable and made the natural waves fluffy and silky. My hair looks so good it looks fake, like a wavy weave.I lathered my hair with the shampoo, 2 washes and there never was the stripped, squeaky sensation upon rinsing. I combed the conditioner through my hair and added a little oil to the ends, I let it sit for few minutes then rinsed. I let my hair air dry with a headband- to perfect results.

Andrea Parker, AZ

Best product I’ve ever used

I will never ever ever switch to another product again. Every time I use this in my hair it leaves it so soft and I haven’t even used the conditioner yet! My hair never shrunk up and felt dry and it really made my 4c hair incredibly easy to manage and comb through

Keri Howe, OK


Finally I have found a shampoo that will not dry out my 4c course hair. This shampoo is amazing and left my hair completely clean and extremely moisturized. I naturally have very dry hair and for years I have been searching for a shampoo that will not only clean but also moisturize my hair. A lot of them either did one or the other but never both..well not for my hair at least. I came across this shampoo while researching products for natural hair on Bing and decided to try it out. This is by far the best shampoo I have ever used. My hair was left so so soft like whipped butter and it took me a little by surprise too because I can’t remember at all when I could be able to put my fingers through my hair after washing it with so much ease!!! A little goes a long way with this shampoo, I didn’t even have to use that much, just a quarter sized amount produced more than enough lather. It does not have a strong scent, I would say its a subtle nice scent and not overpowering at all. Leaves the hair feeling clean and soft. It may be a little spendy but believe me this is quality stuff and I would rather pay more for something good than less for something that won’t work at all. I am definately going to purchase a second bottle…this stuff is amazing!!!!!!!!!!

Bernadette Cedar Grove, NJ

really good stuff!!

I have a chemical sensitivity and kinky, corkscrew, uber-thick hair. this stuff is great! no allergy problems, no skin allergy, hair is easy to comb afterwards. But get the leave in conditioner also. It’s a bit pricey, but I have no complaints! I looked a long time for something like this and These two products are well worth it!

Marion Lake Charles, LA


I am so glad I have found this shampoo. I have natural thick kinky dry hair and when I use this product for the first time I was shocked! I can comb through my thick hair with no problems. Ladies if you are natural this product is for you trust me. My hair doesn’t dry out at all, love my soft hair.

Velma Owls Head, ME

Get a Sample If You Can

The only thing that I can remember is that the shampoo smells pretty good. Other than that, it dries up my hair pretty quickly. I’m not saying that it’s bad, I’m just saying that if possible, maybe the seller or the website of this product can get you a sample. It may work for your hair so give it a shot.

Blanche Ironton, MN