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100% Pure: Luminous Primer Vitamins + Antioxidants with Resveratrol, 1 oz, Light Relflective Pigments Diffuse Lines and Wrinkles, Make Your Skin Instantly Appear More Luminous, Healthy and Glowing

100% Pure Luminous Primer is full of vitamins and antioxidants to nourish and protect your skin, while creating a radiant complexion. Red wine resveratrol, a powerful antioxidant, helps slow down the effects of aging as vitamins further protect and smooth your skin. The light-reflecting pigments perfect your complexion, for a healthy, glowing appearance.

Key features

  • Full of vitamins and antioxidants
  • Nourish and protect your skin
  • Helps slow down the effects of aging as vitamins

Honest reviews


worth the price

PROS: texture, goes on easily, finish, INGREDIENTS!CONS: hard to get last bits out of the bottom of the bottle, no tinted version (yet?)I scored this directly from the manufacturer on Black Friday for over 50% off. I WILL purchase it at full price in the future.The texture is great, it smooths on so nicely. It stays tacky for about 45 seconds, then is a nice powdery matte (but not too matte) finish. It is “luminizing” but NOT sparkly at all. I wouldn’t call it “dewy” either, just fresh?It has the generic fragrance-free smell, if you know what I mean. Nothing added, but nothing to mask the natural scent of all the great ingredients that are in it. I use it even when I don’t plan to put makeup on after, just for the slight mattifying and the antioxidant content. I would consider skipping a serum and just using this.It would be nice if it were tinted, such as Smashbox Primer, but I moved away from products with that kind of ingredient list for a reason. I would say it’s performance is equal to Smashbox, with a slightly lotion-ier texture.If it were tinted with natural pigments such as their tinted moisturizer, I would give this 5 stars.The pump is great; exactly one pump is what it takes to cover my face, and if I want to do my neck too, it’s easy enough to get 1/2 a pump.***UPDATE***Love this. Increased from 4 start to 5, as I use this now instead of a serum, so 2-in-1 awesomeness!As with all pump products, it has been an ordeal to get ALL of the product out of the bottle. I am using a Q-tip now to scrape the dregs out of the bottom (hint: bend the bud at a 90 degree angle and get what is right under the neck of the bottle).RE: not playing well with liquid foundations that others have mentioned… I wash with honey, massage in argan oil, wait ~3 mins, blend THIS PRIMER all over, wait another 5 mins or so before moving on toPacifica Alight Multi-Mineral BB Cream, and have no issues with “pilling”. I have also used this primer under Everyday Minerals powder foundation and drugstore liquid foundations. I think the key is to wait until it is fully absorbed.RE: greasiness… This is very slippery and greasy when first applied, but I find that it sinks in within a few minutes and becomes velvety and so soft. I know waiting between products is a drag in the morning, but it’s worth it for this product. You’re avoiding all the nasty chemicals of the big brands when you buy this, and unfortunately higher quality sometimes mean you have to invest a little more of your own time.

Keisha Shepardsville, IN

Did not like it

Basically it feels like a cream on your face, nothing special. I did not think that it covered anything or did anything good on my face or under my foundation.

Bridgette Bismarck, ND

Not that great

First of all it has an off smell, like it is very old or something and there is no expiration date! Second, I find it somewhat drying and do not notice that it helps at all with my makeup spreadability. The ingredients are great but the effectiveness as a primer are negligible. I’m sure it is a great company and that their other products are good, but this one not so much. I just use my regular homeade moisturizer which works better and is 100% organic and pretty cheap to make.

Gay New Liberty, IA

major pore clogger

to be fair, I have yet to find a primer that doesn’t clog pores.this product line is carried by a fellow aesthetician so I gave this a try. their spf is great!

Silvia Grays River, WA

Love it.

I have never used primers before, so I can’t compare to the many other options out there. But this has a great list of ingredients and it glides beautifully on the skin. It is silicone free! I don’t think there are very many options out there for a silicone free primer. I have fairly balanced skin with normal shinyness on the T-zone. This did not make me shine free all day long. It did work for about 1/2 the day, I still had to blot my forehead in the early afternoon and repowder, having applied the primer around 8am. I don’t wear liquid foundation, just powder over this primer. It works for me. You get nourishment (aloe juice and other nutrients) plus a very nice texture. I’ll be buying again.

Emma Higginson, AR


O…M…G do I love this. It instantly livens up my dull skin. It is a must-have and I use it all the time under my makeup. The first time I used it my friend commented, “wow, your skin looks baby soft and smooth right now, what did you use?” HIGHLY RECOMMEND for those of you searching for flawless & luminous skin.

Raquel Hancock, MN


It wasn’t what I expected but I bought it so used it consistently…WOW my skin tone has improved and although I feared it might give me zits it didn’t. I guess it the perfect amount of natural oils anf hydrants.

Alba Newark, MD

Meh, isn’t long lasting

So I have dry skin. I use the tinted moisturizer then the primer and follow with white peach foundation. I hate giving bad reviews but you can’t take a drink of water without getting a white rim sound your mouth. The primer is smooth and moisturizing. But it does not smooth out the foundation. I’m just going to stick with the tinted moisturizer. It’s the best for lazy days and a little bit of powder is the best.

Emily Woodbine, GA

sold on it!

Iv been using this for awhile. Im extremly picky about what goes on my face. I own my own dermabrasion machine & airbrush machine for quality & sanitary reasons. So, on that note I have pretty much only used Neutragena products all my life since I was a little girl & found FX Skin Prep nourishing foundation primer & anti aging serum in one to go under my Neutragena tinted moisterizer. Only this product has steered me from that. For those on a budget the FX is a great buy. It isnt greasy, very smooth, affordable for 1 oz that goes a long way. I find it on Sephora if u cant find it here. Good luck ladies

Angeline Green Sulphur Springs, WV

Sounded great on paper – after two applications, major pore clogger

The glowing reviews and ingredient list drew me to this product, it seemed so promising.Sadly after two days of trying it, I found my pores clogging.It could be I received a product from a bad batch, because most other people are not complaining about this issue, but this was my experience.

Ginger Rhinecliff, NY

Great produc

This product lasts a long time and is the perfect primer under my tinted moisterizer. I would recommend this product.

Monique Farrar, MO

My go to primer

Along with the eye cream and facial moisturizer…this is my "go to" line…and I paid over $250 for the high end product…these were able to provide for my needs and sensitive skin.

Anna Waccabuc, NY

Great, silky consistency for all skin types

This is a great product. Not at all heavy or oily, and gives noticeable luminosity to the skin. This is what I would expect from a good primer. Highly recommend.

Manuela Cleveland, TX

Love it! Works with Tarte Amazonian liquid foundation!

I use this alone under my makeup daily. It prepares the skin for your makeup application perfectly with a light moisturizer that really does give you a slight dewy glow. It leaves your skin feeling soft and it never feels heavy or oily. This is a wonderful product with clean ingredients in it. I am a very happy customer!
• 100% natural, 100% vegan, gluten free
• Light reflective pigments luminize skin for a healthy glow
• Red wine resveratrol, vitamins and antioxidants shield skin from free radical damage
• Helps to prep skin for longer lasting makeup
• Silicone-freeSome people had trouble with liquid foundation or concealer, in which it suddenly becomes watery on contact with your makeup, I did too when I was using Makeup Forever Full Cover Waterproof Concealer. If this happens, don’t freak out, just keep rubbing it in and it will settle and dry perfectly as it should within a few moments. This primer works perfect with myTarte Cosmetics Amazonian Clay 12-Hour Full Coverage Foundation 1.7 fl oz.and all of my other Tarte products (which are all natural and healthy to use). Tarte products do not cause the watery reaction at all.

Maryann Veyo, UT

Great and feels nice

I really like this primer. It just feels good to put it under my bb cream or foundation. It’s creamy and easy to smooth. It does minimize the appearance of my pores for sure and keeps my foundation on like a dream. I also powder my t-zone and use a setting spray.

Marylou Washburn, TN